South Of The Red.net is your one stop source for all your fan and game day gear. Our site is dedicated to offering a wide variety of clothing, merchandise, and gifts from many of your favorite Texas universities and colleges. You’ll find University of Texas gear, Texas Tech apparel, Texas A&M gear, Texas Christian University fan favorites, Southern Methodist University items, and so much more. 

South Of The Red.net features a wide range of officially licensed logo products so you know that when you buy our products you can feel confident that the university or college has granted their seal of approval.  We know you have a choice when purchasing your Texas A&M apparel or your Texas Tech gear, so we strive to offer the highest level of customer service by featuring next business day shipping and a guaranteed in stock program.

Aggies, Longhorns, and Red Raiders, we bring the university book store direct to you.  Horned Frogs, Bears, Mustangs, and Bobcats, we are here to make your game day experience one to remember. Be sure to shop South Of The Red.net for all your fan gear.

Start browsing now for the best in Texas Longhorns Texas A&M gear or Texas Tech gear - whichever is your favorite Lone Star State team! UT fans will find it easy to get all the Longhorn merchandise needed to create the ideal rec room for watching the games at home. Aggies can get their hands on every piece of essential Aggie football gear just in time for kickoff. And Texas Tech's biggest fans can deck themselves out in the latest Red Raider apparel to support their team wherever they go! Low prices and huge selection await you inside, so start shopping now.